Shopping, dining & theatre between Covent Garden and Soho
Neighbourhood Card

Neighbourhood Card Discount T&C's


Check out all the T&C's for the Neighbourhood Card discounts


The Neighbourhood Card is an exclusive card for those who live or work in and around Seven Dials.

If you haven’t had the chance to sign up yet click the link here to head straight to the application form and to also see a full list of where you can use your Neighbourhood Card.

The majority of stores offer a 10% discount in-store but for a few stores there are some T&C’s you should be aware of, please see these below.

Make sure follow us on Instagram @7DialsLondon to keep up to date with all the latest news.


Astrid & Miyu – Are offering a 10% discount in-store but this is just on products and not services.

Apex Rides – Their offer exclusively for Neighbourhood Card holders is the Apex Bike for only £900, 6 months all access membership, dumbbells and a floor mat (RRP £1219). To redeem this offer please click this unique URL – and at checkout enter code ‘SevenDials’.

Happy Socks – Are offering a 10% discount in their Happy Socks and Havaianas stores in Seven Dials.

Karine Jackson Salon – Are offering a 10% in-store but this is just on products and not services.

Neal’s Yard Remedies – Are offering a 15% discount in-store.

The Escapologist – To receive the discount you must be over 21 (this offer will not be valid within the Christmas period or in conjunction with any other offers or events)

MATE.Bike – As well as the 10% discount they are also offering free test rides on their bikes to card holders.

St Martin’s House – For St Martin’s House special offer this month:


  • 50% off your starter and main course only
  • minimum 2 people
  • minimum 2 courses
  • excludes any steaks
  • only on the a la carte menu
  • 50% excludes extras such as sides/desserts
  • valid 7 days (Monday-Sunday)
  • Offer runs till 1st May 2022


  • 5% selected cocktails is only in the bar not in conjunction with food promotion

Digme – Are offering a 10% off in-store and online using code ‘SEVENDIALS10’. They are also offering a free class credit for every subscriber when you sign up and you can redeem this by following the steps:

  • Login/sign up to Digme
  • Go to the ‘my dashboard’ page
  • Go to redeem voucher on the left hand side
  • Enter code ‘SDFREECLASS’
  • Account is then credited with one class credit with a 30 day expiry

We use cookies to collect information about how you use our site to improve user experience. Find out more about our cookie policy