Sunday 12 July 2020



These terms and conditions (“Terms”) govern the entire Seven Dials Privilege Card Scheme (the “Scheme”) and the use of the Seven Dials Privilege Card. Any membership of or participation in the Scheme or use of the Seven Dials Privilege Card will be treated as acceptance of these Terms.  

These Terms set out the terms of the agreement between Shaftesbury Covent Garden Limited (“Shaftesbury”) the participating retailers and holders of the Seven Dials Privilege Card. Shaftesbury reserves the right to amend these Terms from time to time.  

  1. The Seven Dials Privilege Card is free of charge for Seven Dials residents and/or those who work in Seven Dials. All members of the Scheme must be aged 18 years or over.  

  1. The Seven Dials Privilege Card is only valid in Seven Dials branches of participating retailers. Details of participating retailers and restaurants can be found on the Seven Dials website, The list of participants is subject to change from time to time, without notice. Please check the above page for current participants. 

  2. Holders of a Seven Dials Privilege Card may receive 10% off the full purchase price in participating retailers (and any other benefits as notified to the members from time to time) on showing their Seven Dials Privilege Card at the point of purchase. 

  3. To apply for a Seven Dials Privilege Card, please visit and complete the application form. Once you have received a confirmation notification, your Seven Dials Privilege Card can be collected from the , Thomas Neals Warehouse - Basement Security Management Suite, 29-41 Earlham Street, WC2H 9LD, Mon – Fri between the hours of 9am-6pm. Telephone number: 0207 240 4741. Please bring a copy of the confirmation notification with you for validation. 

  1. The Seven Dials Privilege Card must be presented at the time of purchase and is only applicable for in-store purchases. 

  2. The Seven Dials Privilege Card may only be used by the authorised signatory. Cardholders may be asked to provide proof of identity at the time of purchase. 

  1. The Seven Dials Privilege Card can only be used on full priced merchandise and cannot be used in conjunction with any other offers or card schemes. 

  2. Where you request a refund (under the terms and conditions of the retailer’s refund policy) in relation to a purchase made with a Seven Dials Privilege Card, you must present your Seven Dials Privilege Card. 

  3. The  Seven Dials Privilege Card does not guarantee entry into the premises of any participating retailer. Management of participating premises reserve the right to refuse admission. 

  1. The Seven Dials Privilege Card remains the property of Shaftesbury at all times and Shaftesbury reserves the right to withdraw the Seven Dials Privilege Card scheme at any time and for any reason. In the event of such withdrawal, Shaftesbury will confirm the last date for use of the Seven Dials Privilege Card on 

  2. Your Seven Dials Privilege Card may be cancelled at any time for reasons including, but not limited to, fraud or a breach of these terms. You will be notified by email in the event that your Seven Dials Privilege Card is cancelled, such notification taking effect immediately. 

  1. It is your responsibility to notify of any change of name, address and e-mail. 

  2. In the event of loss of your Seven Dials Privilege Card you will be responsible for notifying, who will issue you with a replacement Seven Dials Privilege Card on proof of membership. 

  3. Seven Dials Privilege Cards cannot be transferred, bought, sold or in any way traded. 

  1. The Scheme is managed by Mischief PR, 60 Great Portland Street, London, W1W 7RT. Any cardholder enquiries should be addressed to 

  2. For information about how Shaftesbury uses your data, how long it will be kept for and how to manage your data (including how to stop Shaftesbury using your personal data), please see our Privacy Policy which can be found on our website at 

  1. These Terms shall be governed by and construed in accordance with the laws of England and Wales.  

  2. A person who is not a party to these Terms shall have no right under the Contract (Rights of Third Parties) Act 1999 to enforce any term of these Terms, but this shall not affect any right or remedy of a third party which exists or is available apart from that Act. 



Rossopomodoro: not valid in conjunction with any other promotion. The offer will be applied on the cheaper main. The offer is only valid on every second main.  Eat in customers only. Bookings not required but welcome. You must present the privilege card offer email to redeem the offer. Offer valid at Rossopomodoro in Seven Dials only.   

Rosas Thai Cafe: Discount on dine in food only. Drinks not included.

Circus: 10% off on the whole bill valid Tue-Thurs only. Excluding special events. Not valid during November and December.

LUMAS: Excluding some products, ask in store.

This  version  was last updated on January 2020 and historic  versions  can be obtained by contacting us.


Thanks for entering, good luck!

Thanks for signing up! We’ll be sure to keep you updated with exclusive offers, news and events in the area.
Hope to see you soon! 

Thank you for your message

Thanks for registering, your ticket will be sent to you one week before the event

Click here to save your ticket.
Prefer a physical ticket? Visit our info points on the night to collect your paper ticket.

Thanks for registering your interest. If you are successful, you will be contacted 3 days before the workshop with more information.

Thank you for registering your interest in our Privilege Card.
You will receive an email when we are getting ready to re-launch in Spring.