Wednesday 16 January 2019

Celebrating 90 years of the Agatha Christie classic 'The Seven Dials Mystery'


We are celebrating 90 years of Agatha Christie’s iconic novel ‘The Seven Dials Mystery’ on 24th January 2019. In celebration of the famous book set within our unique London destination, we will launch a secret book trail, where shoppers are invited to discover one of the 90 books hidden within the area to pick up and keep for free.. 

With Seven Dials playing an important part in the novel, British artist Iona Rowland created an exclusive public work of art which is being exhibited on our billboard on Shorts Gardens. 

The dramatic large-scale artwork draws influence from and features the legendary author, while incorporating the contemporary yet colourful characteristics Rowland is renowned for. The artist's exclusive print will be on display until Spring 2019 and then auctioned for a charity partner. 

For those lucky enough to discover one of the 90 books hidden within Seven Dials, an extra reward for detective work will be a Seven Dials book mark, which has been designed exclusively to celebrate this very special publishing anniversary and placed within each book.

Clues on where and when the books will be hidden will be released on @7DialsLondon channels from 14th January. 

Brands in the area taking part in the celebration are listed below:

Tredwells, which is famously named after the treasured butler in Christie's 1929 novel will pay special tribute by creating a three-course meal and a special cocktail for £29, available from 24th January 2019. 

On 24 January at 6:30pm, join Creoate for an engaging conversation as they speak with amazing women creating a niche for themselves through writing. The panel will see Caroline Rowland, Kristen Byass, Melissa Zahorujko and Ashley Horn talk about their unique experiences, challenges and what it takes to produce their content from very different perspectives. Celebrating Women Writers - A Discussion on Modern Journalism
Buy tickets here. 

The Escapologist will be offering 50% off the first round of drinks to people who quote 'Agatha Christie' at the bar! *Can't be used in conjunction with any other offer.

Make sure you check out the window display at Jones Bootmaker on Neal Street.

When you spend £150 at Miller Harris, you'll receive a special gift of the value of £30. 

Murdock London will be offering 20% off products in their Monmouth Street store.

Pierre Hermé Paris will be offering tastings of chocolate and 10% discount on macarons and chocolate.

CreoateCanela, Redemption and Coco de Mer will also be taking part - watch this space for more details. 

Make sure you share your #AgathaChristie snaps with us on Instagram by tagging us @7DialsLondon. 


To celebrate 90 years of the Agatha Christie classic ‘The Seven Dials Mystery’, we are giving 7 of you the chance to win a limited edition Agatha Christie screen print by Iona Rowland, ‘The Seven Dials Mystery’ book by Agatha Christie, a Seven Dials tote bag and lunch/dinner for two at Tredwells.

To enter, all you have to do snap a photo of the Agatha Christie art work on Shorts Gardens, post it on your channel and tag us @7DialsLondon on Instagram or Twitter.

Competition ends 30/01/19.


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