Shopping, dining & theatre between Covent Garden and Soho

A Day in Seven Dials with This Is Mothership

With shops set to reopen in a month, we’ve teamed up with Samantha Silver and Gemma Rose Breger of This is Mothership to give you some inspiration on how to make the most of your day out!

A Day in Seven Dials with This Is Mothership
A Day in Seven Dials with This Is Mothership

Fashion, beauty, and lifestyle duo, This Is Mothership, share their tips on a day out in Seven Dials

We’re just over a month away from non-essential retail re-opening and we don’t have to tell you, we’re very excited.

It’s easy to take for granted what a of bit retail therapy can do for you. If anything, lockdown has shown us that heading out to even do a bit of window shopping is more nuanced than we ever could have known. The buzz, bustle, and laughter you get so accustomed to hearing, the eager shoppers busy prowling from store to store. All of it plays a role in what makes the experience so enjoyable.

That’s what makes Seven Dials so special. It captures the energy of London’s West End and charmingly pairs it with an almost familial, community feeling. It’s one of a kind and any time we’ve been able to visit, it has been a real joy. It’s pretty much a beauty and lifestyle mecca, peppered with the most authentic independent brands you’ll ever find so close to the high street.

So whether it’s a belated Mother’s Day, a family day out, or a long-awaited date outside, we’re here to give you some inspiration on some of the things you can do to make one of your post-lockdown days out as special as it should be!

Make sure to keep your eyes peeled on the @7dialslondon Instagram channel for all the latest news ahead of next month’s reopening.

Dine out at Seven Dials Market

With outdoor dining again available, there is no better way to celebrate than popping down to Seven Dials Market.

From the 17th of May, get ready to be reacquainted with old favourites including the world’s first cheese conveyer belt Pick & Cheese; award-winning vegan street food by Club Mexicana; Japanese soul food from Nanban, steamed bun specialists Yum Bun, Latino fried chicken from El Pollotte, and Strozapretti.

Embrace the colour of Neal's Yard

Hidden away in London’s West End is Neal’s Yard, one of the prettiest places in London.

Bursting with colour, Neal’s Yard is also home to a gorgeous variety of brands. Treat yourself (or mum!) to a gorgeous brunch at 26 Grains, a decadent slice of pizza at Homeslice, or a healthy option with Redemption.

Enjoy an organic pamper at Karine Jackson Hair Salon

Karine Jackson Hair Salon is a good microcosm of the area as a whole. If you fancy giving yourself an ethical and organic pamper, then you’re in the best hands.

Owner Karine Jackson has long been an advocate of organic colouring, hairdressing, and use of materials so be sure to check-in for a guilt-free me-day’.

Treat yourself with Stretch Inc

Who doesn’t love a good stretch?

Ranging from 15 minutes to the full 50, Stretch Inc offers one-on-one time with their expert team of Stretchologists. This is the perfect way to relax after a busy day of shopping, just get ready to be left wanting more!

Enjoy a stay at the Covent Garden Hotel

With the exciting news that staycations are back from May 17th, consider indulging in a short stay at the beautiful Covent Garden Hotel.

Found right in the heart of the theatre district, the Covent Garden Hotel is just a short walk to the Royal Opera House, Soho, and surrounded by a huge variety of restaurants, bars, and cafes. What’s not to love about a holiday in the West End?

Experience the arts with Donmar Warehouse

Lockdown has made a lot of people realise how much they appreciate theatre and the arts need our support more than ever.

Theatres are set to reopen from the 17th of May so keep your eyes peeled to the Donmar Warehouse website for all the news on their much-awaited return.

Guest Writer

This Is Mothership

Fashion, beauty and lifestyle Influencers


This Is Mothership is made up of Samantha Silver, an award-winning beauty journalist and the ex-beauty director at Stylist magazine and Gemma Rose Breger, a sought-after fashion & celebrity stylist based in London.

They have nearly two decades of experience between them, working with brands such as brands including Net a Porter, Marks & Spencer, The X Factor and Revlon.

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