Sunday 12 July 2020

Past Event: Seven Dials Christmas Shopping Event 2017


Thursday 16 November


17:00 - 21:00


Join us on Thursday 16 November, 5-9PM when we will be launching our new Christmas lights with a special switch-on moment by mega choir Some Voices at 6.30PM, alongside a shopping event with 20% discount, promotions, workshops, special dishes and lots more.

Click here to register for your FREE ticket.

Enjoy discounts, personalisation and gifts with purchase at over 70 participating stores including Pierre Hermé Paris , Fresh , Larsson & Jennings , Tredwells , Dinny Hall  and RIXO London See the full list below.

If all the shopping makes you hungry, head to one of over 50 restaurants, cafés and bars who will be creating one-off dishes and drinks especially for the event.

Also opening on the night is the Seven Dials Loves Christmas Pop-up   at 37 Neal Street -  home to a Christmas Florist and a series of FREE workshops. Find out more and register your interest in the workshops  HERE.  

Keen to try your hand at wreath making? Head to the free wreath-making stations on Earlham Street. Plus, there's the chance to enjoy free gift wrapping on the night at the gift-wrapping station at the Seven Dials Loves Christmas Pop-up at 37 Neal Street. You will be required to show proof of purchase before receiving the free gift wrapping. 

Want to get your hands on a Seven Dials tote bag? Head to one of the info points throughout Seven Dials and make a donation to the Covent Garden Dragon Hall Trust (Suggested donation £3). Find out more info HERE.

Register below for your FREE ticket to enjoy a free glass of Glög from Nordic Bakery’s pop-up bar on Earlham Street* (While stocks last, Challenge 25 in operation, 1 drink per ticket holder), plus free street food tacos by Monmouth Kitchen on Monmouth Street. 

See where you can enjoy discounts, promotions and more throughout Seven Dials on Thursday 16 November, 5-9PM below. Visit store/restaurant/café for full terms and conditions. 


26 Grains - Interactive demo and sampling for guests
Balans Soho Society - 20% off food, plus Christmas cocktail menu and range of Cocktail Crackers in support of The House of Barnabas
Belgo Centraal - 20% off a la carte menu, 5-9PM
Boki - Hot toddies, cakes and on-street seating
Casanova & daughters - 20% off groceries and a special cocktail made with olive oil
Covent Garden Hotel - For £10 per person, cheers with a Christmas cocktail (cinnamon infused bourbon and black cherry Bellini) and share canapes such as a turkey and pancetta brochette and stilton and chestnut tartlet
Fabrique - 20% off bread and buns and 10% off everything else
Hotel Chocolat - 20% off in store, plus 20% off Tasting Adventures and Bean to Bar workshops
Jacob The Angel - Seasonal treats including a 'secret recipe' hot chocolate 
Monmouth Kitchen - Serving Peruvian Hot Chocolate with and without rum
Pierre Hermé Paris - Gift with purchase: 1 box of 3 macarons with purchases over £25
Rossopomodoro - 20% off food and drink
Rosa's Thai Cafe - 20% off
The Diner - 20% off


Ace & Tate - Goodie bags and complimentary drinks 
B1866 - 20% off
Beija London - 20% off excludes Caught Up and Retreat ranges
Carhartt WIP - 20% off
Clair Naa - 20% off 
Club Monaco - 20% off 
Coco de Mer - 20% off, plus nibbles in store and a performance by Miss Jolie Papillon in the window at 7.30pm
Dinny Hall - 20% off plus complimentary drinks and live jewellery engraving - £15 or complimentary when you spend £150
Dr Martens - 20% off and keyring embossing
Duke & Dexter - Up to 20% off, plus hand painting on D&Ds by resident artist Morgan, Christmas drinks and mince pies, special Christmas lucky dip where shoppers can win £50 / £40 / £30 / £20 D&D vouchers or FREE handpainted initials on a pair and a Christmas wrapping station 
Element - 20% off
El Ganso - 20% off the New Collection, plus complimentary drinks and food.

Farah - 20% off
Finisterre - 20% off 
FLY London  - 20% off 
Frame Set & Match - 20% off, plus make your own frame ornament and hot apple cider
Fred Perry Seven Dials - 20% off, plus live music and drinks in store
Garbstore.ten - 20% off 
Gudrun Sjoden  - 20% off, plus live music
Happy Socks -
20% off and free sock personalisation, plus complimentary drinks and entertainment for customers
Knomo - 20% off
Lee Jeans  - 20% off
Larsson & Jennings -
25% off all lines, plus custom-made drinks and the opportunity to enter a competition to win a L&J watch.  
Laura Lee Jewellery - 20% off except for 18ct and premium collections
London Graphic Centre - 20% off (Ts & Cs apply), mince pies and welcome drinks

Natural Selection  - 20% off, plus in-store drinks
The Natural Shoe Store - 20% off 
Nixon  - 20% off
Orla Kiely - 20% off
Ollie Quinn - 20% off, plus mulled wine and mince pies
Office - 20% off
Offspring - 20% off 
RIXO London - 20% off 
Skinnydip - 20% off
Sonos - Official public launch
Super Superficial - 20% off
Superga - 20% off 
Tabio - 20% off
Tatty Devine - 20% off, excludes personalised and Battersea Dogs and Cats Home collection
The Cambridge Satchel Company Men's - 20% off, plus an in-store competition to win a Satchel embossed with one of their embossing stamps all based on British icons - a crown, a London bus and a telephone box.
The Natural Shoe Store - 20% off
Vans - 20% off
Urban Outfitters - 20% off
Walter & Herbert - Every customer will receive a beautiful hand painted, personalised bauble with their purchase in addition to 20% off all frames and festive drinks in store.


bareMinerals - 20% off
BEAST. - 10% off
Browhaus/Ministry of Waxing - 20% off
Benefit - 20% off
Caudalie - 20% off
Fresh - Outdoor sampling and gifts with purchase.
Kiehl's - 20% off, plus live music
Malin + Goetz - Mini experiential exhibition, gift with purchase when you spend over £65, and complimentary samples
Miller Harris - 20% off, plus chocolates and bubbles in store
Murdock London - 20% off, plus mulled wine and mince pies
Neal's Yard Remedies - 20% off, plus choir performance in the courtyard at 5pm, festive tea and mulled wine in store

Visit store/restaurant/café for full terms and conditions. 

Register below for your FREE ticket to enjoy discounts, complimentary drinks and lots more on Thursday 16 November, 5-9PM. Tickets will be sent to you via email one week before the event. 

This Christmas, we're also giving you the chance to WIN the ultimate weekend in Seven Dials. Find out more and enter here.

Follow Seven Dials on  Twitter, Facebook and  Instagram for up-to-the-minute news on the latest events and promotions.


Enter Here

Thanks for entering, good luck!

Thanks for signing up! We’ll be sure to keep you updated with exclusive offers, news and events in the area.
Hope to see you soon! 

Thank you for your message

Thanks for registering, your ticket will be sent to you one week before the event

Click here to save your ticket.
Prefer a physical ticket? Visit our info points on the night to collect your paper ticket.

Thanks for registering your interest. If you are successful, you will be contacted 3 days before the workshop with more information.

Thank you for registering your interest in our Privilege Card.
You will receive an email when we are getting ready to re-launch in Spring.