News & events
Seven Dials & St.Martin's Courtyard Shopping Evening A Night To Remember
On Thursday 5th May, Seven Dials and St.Martin's Courtyard were abuzz with savvy shoppers and an array of live entertainment, thanks to our hugely successful 20% discount shopping evening.
Over 6,500 of registered for the event, in hope of getting a great deal at over 100 independent boutiques, heritage brands, vintage stores and indulgent beauty and grooming salons. Stores involved included, Diesel, All Saints, Adidas Originals, Miller Harris, Fred Perry, Urban Outfitters, Office, American Apparel, Tatty Devine, Pepe Jeans and Murdock London, to name a few!
Thanks to this year's sponsor, Mastercard, the first 200 shoppers who used their MasterCard in conjunction with the evening's discount, were given a free luxury goodie bag, worth £5. MasterCard shoppers flocked to the on the night registration unit on Monmouth Street, and the goodie bags were all snapped up in just under an hour!
In need of refreshment, customers filed down Monmouth Street down to St Martin’s Courtyard, to enjoy a complimentary Sauza Margarita, courtesy of the Cantina Laredo pop-up bar in the middle of the open air court yard.
In many stores, shoppers enjoyed an eclectic mix of entertainment and freebies; those looking for a beauty treat enjoyed free mini-facials at Neal's Yard Remedies, Vintage hair tutorials at Benefit on Short Gardens and stunning makeovers at Shu Uemura. There were also free drinks at Carrhart and T-Shirt Store, and complimentary popcorn courtesy of Seven Dials shopping village. The music was pumping at Pepe Jeans with their in-house DJ, and shoppers on Monmouth Street were wowed by the live-body painting over at Screenface, Monmouth Street.
Additionally, those who were lucky enough to be spotted supporting the event and looking stylish, were rewarded with an exclusive Seven Dials 'golden ticket' inviting them to dive into our lucky dip an win one of the fantastic prizes on offer valued between £5 and £150.
To see pictures from the evening, and what you may have missed out on - visit our Seven Dials Shopping Evening gallery here.