Mothers' Day Seven Dials Style!
March '10
If you are stuck for gift or experience ideas for Mother's Day find your solution in Seven Dials. Start off on Monmouth Street with a stop at Ahava store and spa, who are offering a free gift wrapping service and a box of chocs with any three products purchased. Orla Kielys timeless punched stem leather tote bags and matching purses in a love READ MORE »
Gucci Icon-Temporary Flash Sneaker Store To Pop Up In Seven Dials: 22nd April
March '10
Sneaker fans will be delighted to hear that GUCCI ICON-TEMPORARY has chosen Seven Dials as the London location for their flash store, which will stock their limited edition sneaker collection designed in collaboration with musical artist Mark Ronson. This exciting pop-up is the third and latest location of GUCCIS ICON-TEMPOPORARY tour, which ki READ MORE »
Fred Perry X Stussy Deluxe Blank Canvas Available In Seven Dials
March '10
Fred Perry on Shorts Gardens has taken stock of a new collection Fred Perry X Stussy Deluxe, as part of their Blank Canvas collaboration collections. Especially for Spring 2010, this exciting partnership sees Fred Perry join forces with legendary US streetwear label Stussy. The collection is a perfect hybrid of two of the most important and or READ MORE »
Save The Date: 29th April For The Seven Dials Shopping Evening
February '10
We are pleased to announce the date of our Spring Shopping Evening as Thursday 29th April 2010. Starting at 5pm with specially extended opening hours until 9pm, this exclusive event is in association with the London Evening Standard and will offer savvy shoppers 20% off at participating stores and venues. Expect to see all your favourite Seve READ MORE »
Meet Musical Theatre Star Elaine Paige At Dress Circle!
February '10
Hurry down to Dress Circle on Saturday 27th February and meet award-winning star of musical theatre, Elaine Paige, who will be signing copies of her latest DVD 'Celebrating Forty Years on Stage' Elaine will be at Seven Dials' very own showbiz store, Dress Circle, from 1.30 pm. To celebrate forty years in showbiz, Elaine's DVD will include anec READ MORE »
Covent Garden Shoppers Alight Here To Board The Artbox Happy Bus
February '10
Seven Dials' cutesy stationary and gifts store, Artbox, has received a fun makeover, which sees their window transformed into an iconic London double-decker. However, in true Artbox fashion this is no ordinary red bus cartoon Mr Panda is at the steering wheel taking Covent Garden shoppers on a merry tour through the streets of London. This di READ MORE »
Walk Away With A Collectable At SKWAK Signing At Kidrobot - Thursday 18th February
February '10
Kidrobot, the premier creator of limited edition art toys and apparel is excited to announce the arrival of top illustrator Skwak to the Seven Dials store for one night and one night only! Artist Skwak is known for his fantastical illustrations, which all revolve around a unique, graphic universe known as Maniac World. Maniac world is as exaggera READ MORE »
Share The Love This Valentines In Seven Dials At Kitchen Italia
February '10
One of Seven Dials' recent eatery additions, Kitchen Italia, has gone all romantic on us this Valentine's Day by offering an adorable dining-out option. Remember Disney's Lady and The Tramp and the defining spaghetti moment? Well Kitchen Italia hopes to re-create and duplicate this romantic scene right across their restaurant by offering a dou READ MORE »
Trousers London 'Denim Garden' Pop-Up Opens In Seven Dials!
February '10
Premium men's jeans brands Trousers London will be hosting a pop-up shop and exhibition under the theme of 'Denim Garden' in Seven Dials, Covent Garden. Launched in 2008 Trousers London has quickly become renowned for the exclusive design and sole use of organic denim in their collections, ensuring they remain at the top of their game as a premiu READ MORE »
Get Hot To Trot At The Fenchurch Sample Sale - 4th - 11th February
February '10
If, after the January sales you haven't had enough of hidden bargains and lucky finds then head on down to the Fenchurch sample sale in Seven Dials for eight days of amazing discounts that are too good to miss. If you're a fan of hip street wear in bold colours and quirky designs then you'll be delighted with what's on offer over the next week. F READ MORE »
Art Exhibition Raises The Temperature At Box Bar, Seven Dials
February '10
Box Bar on Seven Dials sexy Monmouth Street will be hosting work by Berlin artist Peter Carly this month.Placed in the category of homoerotic art, the work will both seduce and shock you in equal measure with muscled nudes and sexed-up scenes guaranteed to get you a bit hot under the collar! If you are in the Covent Garden area on Tuesday the 2n READ MORE »
Hot Off The Catwalk - Fabulous New Designs Fly In To Fifi Wilson!
January '10
Seven Dials fashion boutique Fifi Wilson welcomes some gorgeous new designs from new Italian label Isabel Vivetta. The new collection sees a focus on cutesy tea party florals and cheeky bows - pair with some serious statement-making shoes for the ultimate Spring/ Summer look! Adored by celebrity fans such as Peaches Geldof these new designs, w READ MORE »
Urban Chaos Brightens Up January With Their Fluro Limited Edition Nixon Watches
January '10
London's leading independent snow and skate store, Urban Chaos has taken delivery of Nixon's Fluro Rubber Player watch collection. As the name suggest, these watches are bright with a capital B so you are guaranteed a stand-out look whether it's in the skate park, on the slopes or just hanging out about town! The Fluro Collection incorporates b READ MORE »
Celebrate Australia Day At Mimco And Bag Yourself 15% Off
January '10
Australia's favourite accessories brand invites you to enjoy a 15% discount off their new season collection on 26th January to celebrate Australia Day! So if you are planning a spot of shopping in the Seven Dials and Covent Garden area, pop into their store on Monmouth Street to say G'day between 10am until 6.30pm, and enjoy a complimentary glas READ MORE »
Get Sexy In 2010 At A Coco de Mer Salon Workshop
January '10
London's sexiest shop, Coco de Mer, has released dates for their infamous sexy 'salon' workshops and lessons. Commencing in early February, the salons provide a warm, relaxed environment to learn more about sexual pleasure. Their hugely popular salon concept dates back to the Eighteenth century where social gatherings in the 'grandes salons' of READ MORE »
Design A Dish For Kitchen Italia - The Latest Eaterie To Hit Covent Garden
January '10
Chefs at Seven Dials latest restaurant, Kitchen Italia, are working hard to create a deliciously fresh and fun Spring Menu and need your help! They are inviting you to share your favourite pasta recipe and be in with the chance of winning a years free meal ticket at their Seven Dials restaurant on Earlham Street, a supply of their award-winnin READ MORE »
Souk Medina Seven Dials Lunch Offer: 50% Off
January '10
If all this cold weather has got you day-dreaming about sunshine, warmth and foreign climes, then a trip to North Africa could be just the trick! Failing that, you could head to Seven Dials to enjoy a tasty lunch in the Moroccan bizarre-themed Souk Medina. Break up the daily grind of being back to work and escape the cold by snuggling into Souk READ MORE »
241 On Main Meals at Kitchen Italia
January '10
To celebrate the opening of the latest Kitchen Italia on Earlham Street, download a voucher to receive 2 for 1 on all main courses throughout January. Offering fresh, innovative, exciting Italian food at this all-day cantina, diners can expect seriously good pasta in cool surroundings, without the expensive bill. Kitchen Italias menu special READ MORE »
Neal Street: Sale Central
January '10
There's still time to bag a bargain this January. Put your shopping shoes on and head down Neal Street's cobbles to take advantage of some truely unbelieveable offers. You can afford to shop until you drop when you're a savvy shopper in Seven Dials. - 30% off at Tabio with prices starting from under £5 - Steve Madden Madness with up to 60% on s READ MORE »
D&D Store arrives in Seven Dials
January '10
Affordable Italian fashion brand D&D has opened in on Neal Street. The store offers everything from practical yet stylish outerwear, top quality Italian demin jeans and lots more essentials for every man's wardrobe. To celebrate the opening of their first UK store D&D are offering massive dicounts off all items - 30% off throughout the store READ MORE »
King Apparel Late Night Shopping Event
December '09
This Thursday, December 10th, shoppers at King Apparel on Earlham Street can enjoy 20% off full price items, including the newest additions to the Winter 09 collection, exclusively between 4pm and 8pm. Enjoy festive mince pies and mulled wine while you browse the latest urban street wear at this one off Christmas event. 38 Earlham Street WC2 READ MORE »
Oh la la - Coco de Mer Introduces Special Christmas Shopping Evening
December '09
Luxe up your lingerie drawer or treat the man in your life with a beautiful purchase from Londons first erogenous zone Coco De Mer. Take full advantage of 20% off designer smalls from the likes of Coco de Mer, La Perla, Damaris, Mimi Holliday and Stella McCartney during a special shopping evening on Wednesday 9th December between 6pm and 9pm READ MORE »
Kitchen Italia Opens Its Doors In Seven Dials
December '09
Kitchen Italia is the latest addition to arrive in Seven Dials with a stylish new, restaurant opening on Earlham Street. Offering fresh, innovative, exciting Italian food at this all-day cantina, diners can expect seriously good pasta in cool surroundings, without the expensive bill. Kitchen Italias menu specialises in the many varieties of pa READ MORE »
Tuck Into Box Bar's Christmas Menu
December '09
Kick off the Christmas festivities with a seasonal lunch or dinner at the award winning alternative café bar - The Box Bar. Their Christmas menu is available now including tasty traditional dishes like Turkey Fillet and Christmas Pudding as well as more exotic dishes such as Lamb Tagine and Tartufo Bianco. Organise a Christmas gathering with fr READ MORE »
Miss Lalas Boudoir Pink Pre-Christmas Sale Event
December '09
This Saturday, 5th December, the glamorous, retro-inspired lifestyle boutique Miss Lalas Boudoir is hosting a fabulous pink pre-Christmas sale to get you glam from the inside and out this festive season! From 10:30 to 19:00 shoppers will able to enjoy up to 50% off selected luxury lingerie and designer labels. Take advantage of a special 10% d READ MORE »
Cath Kidston Shopping Event Wraps Christmas Up
November '09
Cath Kidston, known for traditional country house style prints and beautiful home and garden products, will be hosting a Christmas shopping evening on Wednesday 25th November at their store on Shelton Street in Seven Dials. READ MORE »
The Great Big Christmas Treasure Hunt 2009
November '09
Enjoy a fun and festive family day out in the Seven Dials whilst raising money for Christian Aid. Take part in this year's Great Big Christmas Treasure Hunt on Sunday 29 November 2009 from 2-5pm READ MORE »
Valient Thorr Gig At Volcom Will Kick Off European Tour In Style
November '09
Valient Thorr, psychedelic rock band from North Carolina, starts the European leg of their "Valient Fall World Thorr Tour" on 23rd November at Volcom on Earlham Street with a free in-store performance. READ MORE »
Tatty Devine Takes Up Residency In Sexy Monmouth Street
November '09
Famous for original art jewellery, Tatty Devine is relocating their Soho boutique to Seven Dials bringing a splash of colour and fun to Monmouth Street! To celebrate, the brand will be hosting a carnival-style procession from their Soho boutique at 57b Brewer Street (due to close in December), to the new Seven Dials boutique on Thursday 19th Nov READ MORE »
Kidrobot Celebrates The Opening Of Their European Flagship Store With TADO Signing!
November '09
Kidrobot, the worlds premiere creator and retailer of limited-edition art toys, apparel and accessories, has chosen Seven Dials, Covent Garden for its first store outside of the US. To celebrate, Kidrobot is hosting an official opening event on Thursday 19th November with a signing from UK artist duo TADO between 6 and 8pm. Mike and Katie of T READ MORE »
Making It Up As I Go Along Exhibition Opens At 37 Earlham Street, Seven Dials
November '09
37 Earlham Street a retail forum for contemporary mens and womenswear is hosting Making It Up As I Go Along by urban artist Kev Munday from 20th November through to 31st December. After a veritable string of successful group shows, which in 2009 alone saw him exhibit work in Barcelona, Berlin, New York, Philadelphia and Tokyo; Kev is proud READ MORE »
Diesel Launches Their New Rockin' Dots Collection At Seven Dials Flagship Store
November '09
Diesel returns to its rock roots with their Rockin' Dots collection, which heavily features studs, dots and perforation embellishments and detailing. Available at their flagship store in the heart of Seven Dials, chicks can get their mitts on skinny black pants, micro studded backless tops, dark denim skirts with matching jackets, striped jers READ MORE »
Steve Madden Rocks In To Seven Dials With Exciting Weekend Opening Competition
November '09
Cult footwear brand Steve Madden opens the doors of their new Seven Dials store this weekend bringing an edgy slice of New York to London. Boasting rock and roll inspired décor heavily influenced by the brands uber hip Soho store in New York, the new Seven Dials store will stock Steve Maddens coveted range of signature styles and will showca READ MORE »
37 Earlham Street Opens Its Doors
November '09
37 Earlham Street joins Seven Dials as a forum for a new collection of contemporary mens and womenswear. Labels such as Ames Bros, Block Headwear, Dephect, Heavy Rotation and Ludwig sit alongside Timex 80 watches and an evolving range of guest labels, each chosen to specifically represent their own distinct style and take on modern life. Accomp READ MORE »
Lowie Opening Bringing Luxe Winter Warmers To Seven Dials
November '09
Worn by celebrities such as Luella Bartley, Erin O'Connor and Liberty Ross, Lowie is bringing her beautiful knitwear and accessories to Seven Dials in time for Christmas. Producing beautiful clothing for people who want to wear as ethically as possible garments without jeopardising design, Lowie's collection is heavy on hand-knits, crochet, hand READ MORE »
Mimco Celebrates Barbie's 50th Birthday With New Barbie Loves Collection
November '09
To celebrate Barbie's 50th Birthday, the self expressive style icon has teamed up with the designers at Mimco to create her very first accessories collaboration, Barbie Loves Mimco. The new collection arrives in store on November 11th, featuring everything from cute ballet pumps (£110), sky scraping platform heels (£179), cute charm necklaces (£ READ MORE »
Baracuta Opens A Pop Up Shop In Seven Dials
November '09
One of Britain's finest heritage brands, Baracuta, has opened a pop-up shop in Seven Dials, which will showcase the famous G9 in all its colourways alongside the complete lifestyle collection. This iconic label was founded in 1937 by two Brothers and quickly established its name through a golf jacket known as the G9 READ MORE »
Your Favourite Stores Extend Their Hours As Seven Dials Lights Up For Christmas
November '09
The Seven Dials Christmas light spectacular is now up and switched on. To celebrate the appearance of these gorgeous Victorian Christmas card inspired designs some of your favourite stores our extending their opening hours so you can cram in more shopping time! In the run up to Christmas the following stores will be staying open until 8pm each READ MORE »
30th Anniversary Viz Signing At Fopp
November '09
Original Viz creators Simon Thorp, Wayne Gamble, Graham Dury and Davey Jones will be signing the new VIZ annual 'Council Gritter' at fopp on Earlham Street this Wednesday 4th November. The Council Gritter is a collection of strips and features from issues 162 to 171 of the regular monthly, with its non-stop adult comedy showing why Viz is still READ MORE »
Brand New Ranges From Gary Holder In Time For Christmas
October '09
Gary Holder has launched his brand new Wedding and Engagement ranges in 9ct, 18ct and 22ct white and yellow Gold. Incorporated into the designs are delicate precious stone Diamonds, Sapphires and Emeralds pendant necklace, earring and ring sets. The perfect way to say 'I love you' this Christmas. Also available from the Seven Dials show room is READ MORE »
Ginger Baker signs copies of his new book at Fopp
October '09
Legendary drummer, the critically acclaimed Ginger Baker - who has performed with uch supergroups as Cream, Blind Faith, the Graham Bond Organisation and Hawkwind - celebrates the release of his new book, 'Hellraiser' with a signing session at Fopp's Earlham Street store in London's Covent Garden on Friday 30th October 2009. Ginger will be at th READ MORE »
Meet Hello Kitty & Get 20% Off At Artbox
October '09
Artbox is throwing a birthday party for the world famous feline on Sunday 1st November and it's your chance to meet her in person. Hello Kitty will be making a special appearance to see fans at the cute and kitsch store in the Thomas Neal Centre. As part of the celebrations, Artbox will be offering a huge 20% off everything from yummy imported READ MORE »
Get Scary At Screen Face This Halloween
October '09
Whether you plan to dress as a wicked witch, a sexy devil or a feisty vampire, no Halloween outfit is complete without a well-made face! Screen Face, Seven Dials resident make-up experts will help you creative your scary alter ego thanks to their wide range of specialist make-up and accessories, and Halloween makeover service. Screen Face st READ MORE »
Authentic NYC Cab Offers Weary Seven Dials Shoppers Free Rides To Carnaby Bloc Party!
October '09
To help celebrate this weekends Lower East Side Block Party in Carnaby Street, an authentic yellow New York cab will be ferrying weary shoppers from Seven Dials, Covent Gardens Hidden Village to Carnaby Street free of charge. Jump in the authentic NYC cab and head down to Carnaby to experience the all American Food Market in the Newburgh Quart READ MORE »
This Is Why We Meet Exhibition Comes To Seven Dials
October '09
This Is Why We Meet Exhibition Comes To Seven Dials This Is Why We Meet is a fun, interactive multi-media collaborative exhibition between Pat and Trevor and Wielden+Kennedy in association with the University of the Arts London. Taking place at 37 Endell Street, Seven Dials, the exhibition is the second phase of work from six groups o READ MORE »
Snuggle Up Indoors With Some Essential Winter Warmers From Fat Face
October '09
Fat Face in the Thomas Neale Centre has introduced some essential winter warmers to ward off the cold and hefty heating bills. Snuggle up with the Hold Me Tight Hot Water Bottle Cover, made in a pretty cable cream wool with a fluffy faux fur pom pom, priced at £8.50. And keep your tootsies toasty in matching mule slippers also lined with faux fur READ MORE »
Get 50% Off Traditional North African Cuisine At Souk, Seven Dials
October '09
Seven Dials' very own taste of Morocco, Souk, is offering a massive 50% off your food bill from Sunday to Thursday up until 15 November 2009. Dine on tasty tangines and hearty meze in this authentic North African restaurant complete with paraffin lamps, low tables, cushioned poufs and seductive belly dancers. This recession busting offer must READ MORE »
Diesel:U:Music Tour Tickets Available At Diesel, Seven Dials, Covent Garden
September '09
Head to Diesels flagship store in Seven Dials, Covent Garden to pick up your must-have tickets for the hugely anticipated London leg of the Diesel:U:Music World Tour on 1st October 09.
READ MORE »A FRAGILE WORLD EXHIBITION COMES TO SEVEN DIALS, COVENT GARDEN
September '09
Artist Jonathan Lane will showcase his latest work A Fragile World at 37 Endell Street from 30th September to 12th October. 'This new series of paintings looks toward nature for inspiration and subject matter, and explores the fragility of our emotional response to what is in equal measure precarious and robust in the natural world. A Fra READ MORE »
Feed Your Passion For Fashion At The Covent Garden Hotel Saturday Night Film Club
September '09
To celebrate the end of London Fashion Week and the arrival of the Seven Dials Shopping Weekend, the Covent Garden will be showing The Devil Wears Prada on Saturday 26th September. Enjoy a two course meal at BRASSERIE MAX, the hotel's restaurant & bar and then retire to their private 50 seat cinema to check out the Oscar nominated comedy starring READ MORE »
You're invited to Mimco's 1st Birthday Party in Seven Dials, Covent Garden
September '09
Australia's best loved accessory brand is celebrating their first birthday in the UK and they're inviting you to party with them at their store on Monmouth Street, Seven Dials. No birthday bash would be complete without a glass of fizz so on Thursday 10th September enjoy a glass of bubbly and a slice of birthday cake whilst you shop from their s READ MORE »
Celeb Shopping Spots In Seven Dials, Covent Garden
September '09
Ah ha - funny man Steve Coogan was spotted shopping this Saturday afternoon in Monmouth Street, Seven Dials. Earlier in the week, New York designer Betsey Johnson (the US equivalent to Zandra Rhodes on her outrageous, fun loving personal style) paid a visit to Miss LaLa's Boudoir, the willy wonka of silky underwear. Iconic Betsey was said to be en READ MORE »
Firetrap Collaborates With i-D Magazine
August '09
Firetrap has teamed up with creative fashion title i-D this season for a whimsical fashion shoot, which will not only appear in the September issue of the magazine but in the window of their stores - including the Seven Dials store on Earlham Street! Firetrap's AW09 collection delves into the darker elements of dressing featuring Goth and grunge READ MORE »
Mercury-nominated Speech Debelle Performs Live At Fenchurch 3rd September 09
August '09
Mercury-nominated Speech Debelle Performs Live At Fenchurch 3rd September 09 Fenchurch friend and Mercury Award nominated singer Speech Debelle and the Therapists will be performing an intimate live gig at their flagship store on Earlham Street in Seven Dials on 3rd September 09. Speech Debelle is hot on the London hiphop scene and shot int READ MORE »
Neal's Yard Remedies Teaches Kids How To Make Their Own Lotions & Potions
August '09
Neal's Yard Remedies is hosting a 'Make Your Own Lotions & Potions Workshop' for 8 to 12 year olds on Monday 24th August at the School of Natural Medicine, 14 Neal's Yard. The exciting and engaging 2-hour workshops will teach children how to conjure up natural bath and body care, as well as providing them with an introduction to the science READ MORE »
Bag a Special Souvenir at Mimco
August '09
Mimco, Australia's most-loved accessories brand is celebrating the arrival of the new season collection called Souvenir Delirium, with four days of Spending and Saving! Discover beautifully crafted bags and jewellery from the new range at the Monmouth Street store from Thursday 20th August. Enjoy money off when you spend over £100 until Sunday 23 READ MORE »
adidas: Truly Original
August '09
Stand out from the crowd in a pair of fully customised trainers thanks to the new mi adidas innovation. From the insole to the laces create a unique pair of daps, perfect for your feet, at the adidas originals store on Earlham Street. Using a interative touch screen panel and an electronic you can let your imagination run wild. Staff are on h READ MORE »
First Standalone 77 Breed Store Sets Up Home In Seven Dials
July '09
77 Breed has launched its first standalone store in the Thomas Neal Centre this month. The affiliate brand to Superdry takes a new direction with ultra branded premium basics, structured sportswear and project black accessories. The 77 Breed high technique graphics feature accross all apparal, accessories and luggage in the range. The 77 B READ MORE »
Mingle With West End Stars At Dress Circle!
July '09
Hurry down to Dress Circle on Monmouth Street on Saturday 1st August when Shiela Hancock and Patina Miller, stars of Sister Act, the musical will be signing copies of the newly release CD of the hit musical. The pair will be in the store from 12.00 - 12.45 Also on 15th August, Ryan Molloy, star of the smash hit musical Jersey Boys will also be READ MORE »
A Kaleidoscope of Colour at Karine Jackson
July '09
This August leading London salon Karine Jackson Hair & Beauty is holding a fabulous Colour Festival, with some brilliant offers and prizes to be won. Home to Colour Specialist and former London Hairdresser of the Year Karine Jackson, whos passionate about all things colour, the salon offers everything from LOreal colours to the now hugely popular READ MORE »
Celeb Spotting On Monmouth Street Fifi Wilson Gets More Than Their Fair Share!
July '09
Monmouth Street in Seven Dials has been THE place to spot a celeb over the past few weeks including a more fresh-faced than usual Amy Winehouse, accompanied by one of her burly minders. Chic boutique Fifi Wilson, also on Monmouth Street has reported some celeb sightings of their own with Britney Spears browsing through their handpicked labe READ MORE »
'City Escapades' Exhibition Pops Up In Seven Dials
July '09
London-based creative collective ALLCITY© and Tokyos Jonny Fu have teamed up to open a unique pop-up space in the heart of Londons Seven Dials WC2. The space will feature the launch of the collectives first series of 6 limited artists t-shirts alongside one-off artworks and prints. Also for the first time on British soil, the release of Jonny Fus READ MORE »
Go Wild In The Aisles In Seven Dials!
July '09
It's a sale extravaganza in Seven Dials this month with a whole host of retailers offering customers some amazing discounts and offers.These aren't small discounts, there are massive savings to be made so get down to Seven Dials and enjoy some guilt free retail therapy. 50% off at designer boutique Fifi Wilson where you'll find top labels such a READ MORE »
Accessorise Like Girls Aloud at Laura Lee Jewellery - Sale Now On!
July '09
From now until 21st July you can enjoy 15% off EVERYTHING in store at Laura Lee Jewellery. Initial pendents, normally starting from £85 can be yours from as little as £72.25. These darling little coin charm necklaces are individually inscribed in elegant Edwardian script with any letter of the alphabet. Steal Girls Aloud's style and treat you READ MORE »
King Apparel arrives in Seven Dials
July '09
Until the beginning of September you'll find King Apparel in a temporary location at 38 Earlham Street. The Pop up store showcases this season's collection of clothing and accessries all pushing the boundaries of credibility and distinction. Downstairs you'll also find up to 75% last season's stock. Over the summer the store will be host to many READ MORE »
Fantastic Freud Fan Sale!
July '09
From today, Freud, the fabulous lifestyle store on Shaftesbury Avenue, will be offering 10% off selected fans when purchased from the Seven Dials Store. From ceramics,glassware, luxury accessories and beautifully reproduced furniture Freud is a one stop shop for all your design classics. Head down to 198 Shaftesbury Avenue to pick up one of READ MORE »
Jelly Pong Pong's First Birthday in Seven Dials
June '09
On Saturday 18th July cosmetic sensations Jelly Pong Pong are celebrating the first anniversary of their store opening in Shorts Gardens. They'll be celebrating by giving away free makeovers and makeup master classes. You can also get your hands on two gorgeous limited edition bags packed full of scrumptious treats. £10 deluxe bag (rrp £58) i READ MORE »
Coco De Mer's Gorgeous Smalls are 50% Off
June '09
London's first erogenous zone, Coco de Mer's summer sale is now on. There's 50% discount on fabulous Coco De Mer lingerie and great offers available on Mimi Holliday, Princesse Tam Tam, Andres Sarda, Fleur, T, Lascivious and La Perla lingerie too. Coco de Mer is dedicated to your pleasure and the perfect gift for your lover, your friends or as a t READ MORE »
There's No Place Like Mimco
June '09
Mimco, Australia's most-loved, leading accessories brand are having a huge sale at their store on Monmouth Street. Leather Bags from £40 Leather Wallets from £15 Jewellery from £5 Watches from £30 Evening Bags from £40 Knitwear from £5 At these prices you can really afford to explore, experience and play with the beautifully crafted acce READ MORE »
Say Hello Kitty in Seven Dials
June '09
Hello Kitty is celebrating her 35th birthday and to celebrate artbox, the everything cute shop in the Thomas Neal Centre, is holding a series of events and Hello Kitty herself is putting in an appearance on 27th June Artbox, originally from Korea, specialises in orean and Japanese imported brands such as San-X, Kamio, Decole, KidRobot and Sanrio o READ MORE »
Bargain Beauty Treatments at Ahava
June '09
Discover the secret to well being at AHAVA spa in Seven Dials. For a limited time only there is 25% off Dead Sea Facials and Man Facials, which would be perfect as a gift for your dad this Father's Day. Both one hour treatments are available for just £45 currently. AHAVA treatments treat the spirit, mind and body using mineral skincare products READ MORE »
Fenchurch Sample Sale - Starts Friday for Four Days Only
June '09
If you love your skate inspired clothing and accessories in bold colours and funky designs get down to the pop-up Fenchurch store on Endell Street this weekend to bag a bargain. The sample sale is on for four days only. Be prepared to rummage to find your perfect pair of jeans (just £13.50 per pair, men's and womens styles). Choose from a great se READ MORE »
THE MADONNA NUDES - 30TH ANNIVERSARY EXHIBITION NOW OPEN IN SEVEN DIALS AS MADONNA FEVER HITS TOWN
June '09
In 1979, an unknown Madonna Ciccone posed nude for New York Photographer Martin Schreiber, for just $30 as she modeled to pay her way through dance school. Six years on in the early years of her stellar stardom, Martin spotted her on the cover of Time Magazine and the penny dropped, literally! Martin dug out his intimate portraits, taken whil READ MORE »
Beyond The Valley Pops Up in Seven Dials!
June '09
From the 5th June, for 4 weeks only, Earlham Street will play host to a Beyond The Valley pop up store offering customers up to 80% off original prices. Beyond the Valley is a creative community that supports and promotes emerging new talent across the fashion, art & design industries. The Beyond The Valley stores provide new designers with a READ MORE »
Former Destiny's Child Star, Michelle Williams Comes To Seven Dials!
May '09
Grammy-winning singer, actress and former Destiny's Child star Michelle Williams has landed the coveted role of murderous chorus girl Roxie Hart in the West End production of Chicago The Musical. Williams is set to debut at the Cambridge Theatre on Earlham Street, during a limited six-week engagement running from July 13 through August 23. Mi READ MORE »
All The Small Things At Mimco
May '09
All the small things Now is the chance to 'spoil yourself'at Australian boutique Mimco. With their offer of 25% off small treasures and leather bags now is the time to accessorise for the summer. Included in the little treasures for little £'s promotion is jewel studs, charms, key rings and mim pouches. Plus, there is up to 50% off on watc READ MORE »
Exclusive Nixon Watches Available Only In Urban Chaos In Seven Dials
May '09
Urban Chaos, situated in the heart of Seven Dials, is the only store in London to stock the latest watch released from Nixon this summer. The board shop is exclusively selling The Rubber Player 4x4 which is a unique interpretation of one of the brands most iconic designs, The Player. Priced at £150, it is available in just two co READ MORE »
100 Years Of Extraordinary Englishman Fred Perry
May '09
100 Years Of Extraordinary Englishman Fred Perry Arguably Englands greatest sporting hero; unquestionably the nations finest tennis player and visionary founder of an iconic sports fashion brand, 2009 marks the centenary of the birth of Frederick John Perry (May 18th 1909 February 2nd 1995). The centenary year will be packed with a whole READ MORE »
Seven Dials Boutique Fifi Wilson Tunes Into Festival Season!
May '09
Seven Dials Boutique Fifi Wilson Tunes Into Festival Season! Seven Dials fashion boutique Fifi Wilson has installed an eclectic window display of designer acoustic guitars from Isle Of White based artist Miranda Amapola, who also makes jewellery for the store to get shoppers in the festival spirit! The guitars, which come adorned with semi pr READ MORE »
The Last Chance To Bring In Your Worthless Items 29th May (and performance schedule)
May '09
Starting on 22nd May at 37 Endell Street in Seven Dials, London-based Arts Organisation Pollocks, are inviting you to turf out your unwanted pieces of junk and bring them along to a live art installation where they will be transformed into works of art. Entitled Worthless, the exhibition sets to explore the concept that one mans junk is ano READ MORE »
Mimco Introduces Shoes to collection
May '09
Mimco, Australias most loved accessories label has introduced a shoe collection for this coming Autumn Winter 2009. Consisting of a range of styles sexy loafers, fetish-inspired platforms, textural uber-flats, essential wedges and party-perfect heels the collection is at once strong, concise and undeniably sexy. Heels are super-high with pl READ MORE »
£50 Off Selected Handbags At Mimco
April '09
£50 Off Selected Handbags At Mimco Over the May Bank Holiday, Mimco, Australia's most-loved, leading accessories brand, is offering £50 off selected handbags including bags at already discounted prices. Mimco prides its designs on mixing the eclectic with the simple, the sophisticated with the quirk and encourage their customers to READ MORE »
Get 20% off this weekend at Fat Face
April '09
As a special May bank holiday weekend treat Fat Face are offering 20% off throughout the store* from Friday to Monday. So forget the rain and start thinking about those holiday plans and long summer evenings. Whether you want shorts, a bikini or linen trousers start the summer in style and nab yourself a bargain! 11-13 Thomas Neal Centre 020 7 READ MORE »
Treat Mums To Be With A Baby Shower At The Covent Garden Hotel
April '09
Treat Mums To Be With A Baby Shower At The Covent Garden Hotel Taking cue from our US counterparts, ladies can treat their special friend to an afternoon tea themed baby shower in the sumptuous surroundings of a private room at the stylish Covent Garden Hotel. Priced at £25 per head, the yummy afternoon tea menu includes a selection of fin READ MORE »
Massive Urban Chaos Sale!
April '09
Heading out to the slopes just before the end of the season for one last snowboard? Get yourself down to Urban Chaos for their massive clearance sale where you can get up 50% off on snowboarding gear. The sale includes deals like the Burton Clash board down to £170 from £220 or the Burton Deuce down to £175 from £250. If you are more of a skater READ MORE »
Spotlight on Seven Dials Grosvenor Prints
April '09
Turn back the clock and take a trip to Grosvenor Prints, Londons largest stockist of antique prints. Holding a number of genres from Early English and Continental Portraits to Lithographed Travel and Exploration Views, Grosvenor Prints has something for everyone from the avid collector to those looking for that special one-off gift. Grosvenor READ MORE »
Diesel Black Friday
April '09
In a world of uncertainties and current economic turmoil , everyone is anxious about losing their bearings yet alone their money!...but don't worry Diesel comes to the rescue to stop us all feeling blue by offering free illegal tender- yes that's right free Diesel Black Money! These outlaw notes will act as official currency at all Diesel stores READ MORE »
30% off everything at Robe Di Kappa
April '09
Starting today, Robe Di Kappa will be offering customers 30% off all items in store. Robe Di Kappa is a uxury, unisex, Italian sport leisurewear clothing range, which is symbolized by the world famous Omini-logo - the silhouette of a man and a woman sitting back to back, supporting each other. Product ranges include classic sportswear such as p READ MORE »
Yum, Yum: Candy Cakes Easter Cupcakes
April '09
Candy Cakes on Monmouth Street has created a yummy range of cupcakes especially for Easter. All feature Candy Cakes winning formula of a deliciously moist sponge base matched with thick vibrant icing and includes: " Easter Feast: An Easter nest with mini sugar-coated eggs in milk chocolate on tangy raspberry and apple icing with strawberry sponge READ MORE »
Karine Jackson launches non surgical 'gut-lift'
March '09
Calling all body conscious men! Scared at the prospect of getting your torso out on the beach this summer, or petrified of seeing yourself in the mirror because your guts got saggy? Fear not, Karine Jackson Hair & Beauty has a fantastic, easy way to tone up your abs, gluts and even your man boobs! The Caci Non-Surgical Gutlift is a body toning READ MORE »
Bead Aura in Seven Dials holds hands-on worksops
March '09
For those of you that have always wanted to learn the art of bead weaving and hand making beautiful pieces of jewellery, Bead Aura in Seven Dials is launching Jewellery making classes starting this month. Make your very own, unique to you, jewellery from bracelets to necklaces even tiaras! whilst honing your skills in wire works and weaving. Wo READ MORE »
Coco de Mer announces dates for upcoming Salons
March '09
Coco de Mer, Londons first erogenous zone, has just released dates for their sexy salon workshops and lessons taking place in May. Their hugely popular salon concept dates back to the Eighteenth century where social gatherings in the grandes salons of private residences were fuelled by dynamic hosting skills, intellectual debate, music and d READ MORE »
Original Originals, By Adidas
March '09
Celebrate your originality and get yourself down to the adidas Originals store (9 Earlham Street) to check out the new range designed in collaboration with three top international designers, Jeremy Scott, Alyasha and Kazuki. The new looks combines a twist on Americana with Original flavour, which give the collection a classic 40s-50s feel. READ MORE »
Nike SB Store pops up in Seven Dials
March '09
Skating enthusiasts can find all the latest shoes, clothing and special releases from Nike SB range in a new pop up store, fresh to Seven Dials. This exciting store is housed directly underneath Slam City Skates - the original independent skateboard shop, which is widely regarded as one of the best places for skateboard gear and accessories anywhe READ MORE »
Mothers Day Gifts And Treats in Seven Dials
March '09
Mothers Day Gifts And Treats If you are stuck for gift ideas, a quick trip down Monmouth Street is all you need. Perfumer Miller Harris is offering fragrant tea and candle gift sets priced at £46. Or choose a specially designed gift package from internationally renowned skincare collection Ahava, which includes a Mineral Hand Cream, Hydration READ MORE »
Introduction to Seven Dials
November '04
Seven Dials, with its rich history and cobbled streets, is one of the few areas of London which combines a true village feel whilst staying at the cutting edge of fashion and hides a host of cultural and consumable delights... READ MORE »
For further information on Seven Dials, please contact :
ThreepipeTel : 0207 632 4800
Email : sevendials@threepipe.co.uk





