Seven Dials

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Fashion

Seven Dials is home to some of London’s best independent boutiques for shoppers of discerning taste. Browse the area for modern classics, British heritage brands, fashion-forward looks, designer labels, wardrobe staples and denim styles. Whether you have just a few hours or a whole day to explore, each store promises an original, quality experience that will draw you back to Seven Dials time and time again.

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Adolfo Dominguez

020 7836 5013
41 Shelton Street
International design from Spain specialising in casual and formalwear.

All Saints

020 7379 3749
5 Earlham Street
Directional, deconstructed fashion for men, women and children.

American Apparel

020 7379 7451
26-28 Neal Street
A one-stop shop for cool clothing and basic fashion pieces for me, women, kids and dogs.

Base

020 7240 8914
55 Monmouth Street
Specialists in womenswear sizes 16-28

Berghaus

020 7379 9313
13 Shorts Gardens
Leading innovator in outdoor clothing, footwear and equipment.

Bolongaro Trevor

0207 497 5264
1 Earlham Street
Unisex brand, which gives a contemporary take on classic design.

Camper

0207 836 7973
34 Shelton Street
Well-loved Spanish shoe brand blending traditional expertise with modern design.

Carhartt

020 7836 1551
15-17 Earlham Street
Fashionable streetwear, outerwear and denim for men and women.

Carhartt

020 7836 5659
56 Neal Street
Quality label that provides fashionable street wear for Men and Women.

Coco De Mer

020 7836 8882
23 Monmouth Street
Luxury adult boutique for bedroom toys, books and lingerie.

Collectif

0207 836 3805
37 Endell Street
Clothing and accessories influenced by pin-up princesses, rockabilly heroes and old-school tattoos.

Cro’Jack

01902 711 823
38 Monmouth Street
Heritage menswear brand that focuses on recreating traditional outerwear in a range of high quality British fabrics, with all garments handmade in the UK.

D.HEDRAL

Units 4, 38 Neal Street
Underwear and beachwear with an anglefit technology.

Diesel

020 7497 5543
25a Neal Street
Diesel is an innovative fashion brand, stocking a wide range of their signature product - denim, as well as apparel, accessories, underwear, footwear, jewellery and fragrance.

El Ganso

0207 2876 491
27 Neal Street
Spanish menswear brand offering a range of original and quality clothing.

Fat Face

020 7497 6464
11-13 Thomas Neal's Centre
Ski, surf, sail and beachwear for men, women and kids.

Foxhall London

0203 142 6248
20 Earlham Street
Foxhall London is the independent British menswear label with a specialisation in urban technical wear.

Franklin & Marshall

0207 836 7775
47-49 Neal Street
Italian brand Franklin & Marshall’s first UK store focuses on high quality fashion and accessories for both men and women, including T-shirts, polo shirts, sweatshirts, knitwear and shorts.

Fred Perry

020 7836 4513
Units 6 & 7 Thomas Neal's
Established in 1952 as a sportswear brand by Wimbledon champion Fred Perry, the first collection included a two button shirt complete with a Laurel Wreath logo.

Frenchologie

0207 240 4936
53 Monmouth Street
Independent store Frenchologie brings together unique French brands and designers and includes ready-to-wear fashion, beauty, homeware and art.

G-Star

0207 240 2801
5-11 Shorts Gardens
An energetic mix of premium unisex denim.

Gibson

0207 836 2678
9 Shorts Gardens
Contemporary British menswear brand offering unique garments inspired by civilization, style and fine tailoring with a heritage twist, ideal for the modern gent.

Glassworks

08454 100 110
71 Monmouth Street
Glassworks has taken shopping offline with their flagship London store.

Gudrun Sjödén

0207 240 2211
65-67 Monmouth Street
Gudrun Sjoden offers colourful fashion and home textiles in inspiring, individual Scandanavian designs using only the most natural materials.

Industrie

0207 240 9240
19 Earlham Street
Australia’s favourite menswear brand Industrie is now available in London.

Le Coq Sportif

0207 240 1568
21-23 Earlham Street
First ever UK standalone store, showcasing the iconic brand’s specialities in retro running sneakers, urban cycling, women’s gymwear and the infamous Tour de France yellow jersey.

Lee Jeans

35 Neal Street
Iconic denim brand which has become the symbol of real people around the world, delivering high qualty apparel for every day and any occasion.

Lollipops

02078367999
55 Neal Street
First UK store from leading Parisian accessories brand.

Maison Triumph

57-59 Monmouth Street
Maison Triumph is the luxury lingerie store under Triumph.

Miss Sixty

020 7836 3789
39 Neal Street
European fashion label for urban women.

Nike

0207 836 6460
14 Neal Street
Nike’s flagship running store with an array of services including state of the art Performance Customization in the NIKEiD studio.

Orion London

0207 836 9040
17 Monmouth Street
Two floors of vintage inspired dresses, skirts, tops and accessories.

Orla Kiely

020 7240 4022
31 Monmouth Street
Iconic designs featured across homewares and accessories.

Orla Kiely

020 7240 4022
31-33 Monmouth Street
A London based Irish designer popular at Fashion Week and famous for her distinctive patterns.

Pepe Jeans

020 7379 7978
33 Neal Street
Denim and casualwear jeans brand, established in London in 1973.

Peter Werth

0207 240 1922
1-3 Earlham Street
Leading menswear brand synonymous with contemporary British clothing, footwear and accessories defined by effortless styling, quality and affordability.

Pineapple Store

020 7836 4006
Shelton Street
Active and casual wear created by celebrity designer Debbie Moore in her iconic dance studios.

Pop Boutique

020 7497 5262
6 Monmouth Street
Original 50s, 60s, 70’s and 80’s clothing, accessories, furniture.

Slam City Skates

020 7240 0928
16 Neal's Yard
London’s legendary skateboard store since 1986.

Speedo

020 7497 0950
41-43 Neal Street
Leisure and training swimwear for men, women and juniors.

Super Superficial

0207 240 6116
22 Earlham Street
Established in 2007, Super Superficial is an independent clothing label based in London.

Superdry

020 7240 9437
Units 1-3 and 23-25 Thomas Neal's Centre
Urban outerwear and denim label fusing cutting-edge Japanese design influences and vintage American, with a British twist.

Superdry

020 7240 9437
1-3 Earlham Street
Superdry is a unique urban outerwear and denim label that fuses Japanese graphics, vintage Americana and the finest British tailoring to produce clothing of impeccable quality with an iconic modern aesthetic.

Tabio

020 7836 3717
66 Neal Street
The ultimate store for socks, tights and stockings.

Terminal D

n/a
19 Thomas Neal Centre
Fashion clothing and accessories including made to order.

The Loft

020 7240 3807
35 Monmouth Street
New and second-hand designer goods for men and women.

The Vintage Showroom

0207 836 3964
14 Earlham Street
The first official stand alone store for The Vintage Showroom in Notting Hill, 14 Earlham Street was an ironmongers for 174 years and still preserves some of the lagacy and a touch of the cool.

Tomcat Leather

020 7240 1834
29 Neal Street
Independent leatherwear boutique, making all their jackets, coats, trousers, skirts from high quality skins including Merino and Toscana sheepskins.

TSHIRT STORE

020 8616 8536
18 Shorts Gardens
TSHIRT STORE stocks over 80 designs of 100% Organic and Fairtrade cotton tees, as well as an edit of outerwear and accessories.

UNCONDITIONAL

0207 836 6931
16 Monmouth Street
Cutting-edge and luxury brands for men and women.

Urban Outfitters

020 7759 6390
42-56 Earlham Street
An eclectic mix of fashion, accessories, homewares and novelties.

Wolsey

0207 8369 457
37 Monmouth Street
Established in 1755 Wolsey is one of the early pioneers of the Industrial Revolution.

Yumi

0207 836 8941
62 Neal Street
Eye-catching womenswear and accessories with a celebrity following and influenced by London street style.